As AI-powered tools increasingly manage our daily tasks, more people are seeking ways to unplug and engage with the physical world. The movement, often called the “analog lifestyle,” focuses on slowing down, enjoying hands-on activities, and reclaiming moments from screens and generative AI.
The phenomenon is growing, even if hard to measure precisely. Hobbies traditionally seen as old-fashioned, such as knitting, painting, and crafting, are seeing a resurgence. Arts and crafts retailer Michael’s has reported a 136% increase in searches for “analog hobbies” over the past six months. Sales of guided craft kits rose 86% in 2025, with projections showing another 30% to 40% increase this year. Yarn kits, long associated with traditional hobbies, jumped 1,200% in popularity. Stacey Shively, Michael’s chief merchandising officer, explained that the company plans to expand in-store sections dedicated to these materials as demand continues to grow.
A large part of the attraction comes from its mental health advantages, as many people now turn to crafting and other analog pastimes to escape nonstop online browsing, especially following the isolation and digital burnout brought on by the Covid-19 pandemic.
Experiencing analog first-hand
CNN Business reporter Ramishah Maruf chose to explore the analog lifestyle firsthand. Over a 48-hour period, she put aside nearly every modern device she owned, including three iPhones, a MacBook, two large desktop monitors, a Kindle, and an Alexa. The experience went beyond stepping away from technology; it centered on breaking the cycle of automatic scrolling and regaining command of her time and focus.
For many, stepping away from screens is a cultural and personal choice rather than a strict digital detox. Shaughnessy Barker, a 25-year-old living in British Columbia, has embraced an analog approach fully. She uses a landline at home and a “dumb phone” app when away, emphasizing personal interaction through calls or letters rather than social media. Barker describes herself as “an AI hater to my core,” having grown up listening to vinyl records and collecting VHS tapes, DVDs, and cassettes. She hosts tech-free craft nights and wine evenings, writes handwritten notes, and sets strict boundaries on her computer usage.
Even dedicated analog enthusiasts like Barker face challenges. Much of her work—running a vintage shop and a “snail mail club”—requires the internet, highlighting the tension between embracing offline living and managing practical responsibilities in a digital world. Barker acknowledges the paradox: using TikTok to promote a tech-free lifestyle illustrates the balancing act required to live analog in a digital age.
Why people are drawn to analog ways of living
Many individuals increasingly embrace analog approaches in reaction to AI-generated content, often labeled as “AI slop,” a term used by Avriel Epps, an AI researcher at the University of California Riverside, who portrays it as monotonous, draining, and devoid of originality, while the analog movement itself does not reject technology but instead encourages participants to weave selected offline experiences into their daily routines.
Some opt for modest yet meaningful shifts, like swapping streaming platforms for a vintage iPod, shooting on film instead of taking endless digital photos, or relying on a physical alarm clock rather than a smartphone. These decisions deliver tangible benefits and help curb dependence on digital habits. Epps notes that embracing analog tools is less about rejecting information and more about controlling how much the digital realm learns about a person, whether by stepping back from Google’s ecosystem or committing to screen‑free Sundays.
The appeal reaches further than personal gratification, as many find that hands-on hobbies deliver focus, creativity, and relaxation in ways AI-driven entertainment cannot replicate. Throughout Maruf’s 48-hour experiment, she discovered that activities such as crafting, reading, and journaling opened up time that would have otherwise slipped away to scrolling. Engaging in pursuits like knitting, painting, or taking on physical projects enables participants to witness immediate, concrete outcomes from their efforts, strengthening their sense of achievement.
Community and connection through analog hobbies
Analog practices often bring people together, creating social opportunities without screens. Maruf observed this firsthand at a knitting circle in a Brooklyn library, where participants of all ages shared tips and projects while remaining entirely screen-free. Tanya Nguyen, a regular attendee, explained that knitting offers a hands-on way to decompress while avoiding phones.
Offline activities foster a calmer, more present mindset, something many participants admit is difficult to attain when most interactions happen through digital devices. By engaging with physical tasks—whether stitching a scarf, keeping a journal, or turning the pages of a printed book—analog fans discover both fulfillment and a sense of belonging. For Maruf, this analog trial made it possible for her to wrap up goals such as completing “Wuthering Heights,” mailing a handwritten postcard, and starting a knitting project, giving her a concrete feeling of achievement that extended beyond work or online demands.
Challenges of living analog in a connected world
Although the idea is attractive, fully committing to an analog way of living comes with obstacles. Numerous duties still depend on digital tools, whether for professional tasks or personal interactions. Even committed followers must balance the desire to live offline with the need to engage in the online systems that daily life requires.
Additionally, the trend also underscores contrasts between generations, as younger adults raised around technology often struggle to completely step away from their screens. Yet as the analog lifestyle becomes more appealing, even limited practices such as starting the day without devices, pursuing offline pastimes, or reducing social media use can offer substantial relief from digital overload and AI saturation.
The movement also reflects a cultural shift in attitudes toward technology. Increasingly, people are questioning the role of AI in daily life, seeking experiences that prioritize creativity, authenticity, and personal engagement over speed and convenience. By slowing down, focusing on tangible projects, and reducing reliance on AI-generated content, participants reclaim autonomy over their time, attention, and creativity.
A growing cultural shift
The rising enthusiasm for analog hobbies reflects far more than a passing fad, as companies like Michael’s have noted sharp increases in both sales and searches for analog-centered products, indicating that many Americans are turning to offline pastimes as a way to practice self-care and push back against constant digital saturation.
Choosing complete digital withdrawal is rarely feasible, yet an analog approach highlights how intentional periods offline can be invaluable. By weaving device-free moments into everyday life, people can sharpen their concentration, ease mental strain, and foster meaningful outcomes beyond what AI is able to duplicate.
Ultimately, the analog lifestyle represents both a personal and societal response to an increasingly AI-driven world. It emphasizes slowing down, appreciating tangible accomplishments, and reconnecting with both the physical environment and the people around us. Whether through crafts, reading, or simply reducing screen time, the movement encourages individuals to reclaim aspects of life that technology often overshadows, offering a path toward balance in the digital era.
As more individuals embrace these offline habits, it becomes evident that analog living has evolved beyond a passing trend, emerging instead as a widespread cultural movement that values deliberate, tactile experiences within an era shaped by AI and digital ease.
